Vans Unveils ‘Always Out There’ Campaign Featuring Three Sneaker Styles

Vans is looking to the past to reimagine the present. The skateboarding brand’s “Always Out There” collection is inspired by Y2K fashion and includes three shoes, the Upland, the Hylane and the Mixxa. All three shoes are available at Vans stores and on Vans.com. The Upland brings back an archival style first conceived in 1999. The shoe has been modernized with a new outsole that improves comfort, featuring a chunky stance and underfoot support. The upper is made of leather and a molded V logo that is meant to merge the retro and the modern. The Upland will be available in three colorways set to be released over the course of the summer. The Hylane draws inspiration from 1990s style with its chunky silhouette and puffy tongue; there are also contemporary features including a 3D glossed sidestripe and embroidered logos. Additionally, the shoe includes extra padding and upgraded underfoot support. Featuring an oversized Vans logo, the Hylane will be available in a black and white colorway in addition to a green option. The Mixxa is an all-new style inspired by the Vans’ Ehkks shoe from 1999, which gained recognition when AJ Soprano wore them on HBO’s hit crime drama “The Sopranos.”

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