Meet the adidas Sambae: the Premium Samba Sneaker for Elevated Style

All products and services featured are independently chosen by editors. However, Footwear News may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. Sambas, Sambas, Sambas! The retro adidas shoe style is all anyone could talk about this year, but have you heard about the new adidas Sambae shoes? The 1950s classic earned the coveted “Shoe of the Year” award during the 37th annual FN Achievement Awards due to its massive spike in sales and popularity in 2023 with over 977 million views on TikTok for #adidassamba. Kendall Jenner, Gigi and Bella Hadid, and Kaia Gerber showcased the sneaker’s versatility with several stunning adidas Samba outfits for cool-girl style (especially for followers of the TikTok-viral “wrong shoe theory“). But the OG soccer shoe isn’t just a fan with fashion gals; modern style savants including Harry Styles, Jacob Elordi, and Timothée Chalamet all have donned Samba sneakers with swagger this year in a variety of colorways and special-edition variations from brand collaborations like Wales Bonner and Kith. Reimagining adidas’ most iconic styles, including the adidas Samba, is key to the brand’s continued popularity, as Footwear News reported earlier this year, and the

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