The demand for fashion flats and kitten heels will reach new heights in spring ’24, according to buyers who have just finished a marathon fashion month in Paris. In the latest dramatic trend shift across the footwear market, ballet flats, Mary Janes and kitten heels —and even flip-flops as seen at Chanel — have replaced sharp stilettos and party shoes as the essential must buys for both retailers and consumers. “Last year was all about celebrating — hence the huge surge in demand for heels. This year, in contrast, is all about life returning to normal and working from the office rather than from home. This has caused a 180-degree change in what women are buying and investing in versus last year,” said Helen David, chief merchant of luxury at Kurt Geiger, which operates shoe floors at Selfridges, Harrods and Liberty. “Flats of all iterations have made a major comeback.” Which brands and styles will rule shoe floors in the coming months? Top retailers sound off. Jodi Khan, VP of luxury fashion, Neiman Marcus Trend Talk: “If the importance of flats has not already been solidified within the fashion community, the last four weeks have proved that the fashion flat is here to stay.

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