Puma Celebrates the 50th Anniversary of Hip-Hop With the ‘Mixtape’ Collection

In honor of the 50th anniversary of hip-hop, Puma launched today its nostalgic “Mixtape” collection. The range was created in partnership with Roc Nation, Paper Planes co-founder Emory Jones and footwear designer Alexander John. The collection, which also includes apparel, ranges in price from $35 to $130 and pays homage to the ever-important mixtape, a popular form of recorded music including a compilation of songs. Arguably the star of the collection is Puma’s RS-XL, which takes design inspiration from three thematic mixtape formats including cassettes, CDs and playlists. A look from the new Puma “Mixtape” collection.Courtesy of Puma The Puma “Mixtape” collection for hip-hop’s 50th anniversary.Courtesy of Puma An instant classic, the RS-XL “Disc” is inspired by the mixtape medium that fueled the hip-hop scene, featuring a yellow and cream colorway and loads of disc motifs on the uppers including “skip” and “search” buttons. Going old school, the RS-XL “Cassette Tape” is a retro take on the DIY medium. The style is ready to play in a gray, white and red colorway, and comes equipped with wind-up cassette spools encapsulated in see-through paneling along with graphic printed uppers. In a similar vein, the Future Rider “Cassette Tape” and Suede “Cassette Tape” sneakers

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