Circular Fashion and Upcycling: How Brands Can Look to Waste With Renewed Creativity

After a year of canceled orders and production backlogs, the issues of excess stock and inventory are more apparent than ever. Coupled with growing attention on the impact of the fashion industry’s waste products, it’s clear that upcycling and circularity are not just one-off ideas but processes that designers and brands must implement in a comprehensive, systemic way. That was the overall message from designers Maria Cornejo, Christopher Raeburn and Nicole McLaughlin, who joined a panel at the FMG Sustainability Summit to discuss new ideas in upcycling. The three creatives are leading the effort in formulating new, reinvigorated approaches to circularity that can be applied to brands and corporations large and small. For Cornejo, upcycling efforts through her Zero + Maria Cornejo line have gone hand-in-hand with remaining local as much as possible. “Working for bigger companies and seeing the amount of waste created, I’ve always believed it was better to get creative with less and keep things as local as possible in order to avoid that,” said the New York-based Cornejo, who debuted her fall ‘21 collection in February with an expansion on upcycled materials, most of which came from suppliers nearby. “When you have trims coming from all over the world,

Follow Footwear News on Twitter or become a fan on Facebook.

from Footwear NewsFootwear News https://ift.tt/3vtYxFb