Roc Nation Rapper RJAE Breaks Down New Orleans Sneaker Slang

With its recent “Humble Soles” mixtape release, Roc Nation looked to usher in rap’s next generation of stars. A standout on the effort is RJAE. Last week, with the 50th anniversary of hip-hop approaching, Roc Nation celebrated the release of its “Humble Soles” mixtape live from the Puma flagship in New York City on Aug. 9. The 14-song project, which was executive produced by Emory Jones and is available on streaming platforms now, heavily features RJAE, and up-and-coming artist from New Orleans. Although RJAE is known for his prowess on the microphone, he is equally as stylish. The rapper’s look was developed in The Big Easy, an aesthetic he hasn’t abandoned as he pursues notoriety worldwide. What’s more, RJAE is a devoted sneakerhead, and has a collection that leans heavy on Jordans and Nikes, and also includes pairs from Puma and a favorite brand of his city, Reebok Speaking with FN from the Puma flagship for the “Humble Soles” mixtape release event, RJAE broke down New Orleans sneaker slang to FN, and revealed why the German athletic is popular with today’s generation of rappers. How has New Orleans informed your style? “Me being from the South, it’s pretty diverse. We switched it up from tight-fitting clothes —

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