Cub Cadet, a Stanley Black & Decker owned brand known for outdoor power equipment, is getting into the sneaker game. According to the company, it will drop a limited-edition release of the “ultimate lawn mowing shoes” later this month. Called “The Ultimas,” the shoe’s design is inspired by Cub Cadet’s Ultima Series zero-turn riding lawn mower. The style features a water-resistant upper and is grass-stain proof. Further elements of the sneaker include a lace-less “EZ-On” closure, LED light-up tongue and a step-out heel frame. Erin Floto, brand manager at Cub Cadet, said in a statement that footwear is “usually an afterthought” when it comes to the lawn mowing experience. “We are helping to revolutionize the way we care for our lawns with the introduction of Ultimas by turning those worn-out, grass-stained pairs of shoes into another lawn care must-have that our Cub Cadet customers can show pride in,” Floto said. For the launch of the sneaker, Cub Cadet is partnering with NTWRK to offer fans a chance to win a pair of limited-edition Ultimas by entering a drawing on the livestream shopping app. Entries will be drawn during the NTWRK live episode at 4 p.m. EST on Thursday, June 22, and winners will receive
Follow Footwear News on Twitter or become a fan on Facebook.
from Footwear NewsFootwear News https://ift.tt/PjWVOZs
0 Comments