Neiman Marcus Group (NMG) has added two executives to its C-suite as it moves ahead on its growth strategy. On Monday, the luxury retailer announced that Nabil Aliffi will join the company as chief brand officer and Stefanie Tsen Ward has been promoted to chief retail officer. Both are newly created roles that report to Ryan Ross, president of the Neiman Marcus brand, who joined the company in August. In a statement, Ross said that these two strategic roles will “further define the magic of the iconic brand by driving areas that directly impact our customer and fuel our growth.” With their new appointments, Aliffi and Ward will join the Neiman Marcus brand leadership team Nabil joins Neiman Marcus from Soho House & Co, where he most recently served as chief creative officer. Before Soho House, he also held leadership positions at Selfridges and Urban Outfitters after co-founding Vulture Magazine. In his new role, Nabil will be charged with elevating the retailer’s customer touchpoints through omni-channel experiences, Neiman Marcus said in a press release. Nabil and his team will draw inspiration from Neiman Marcus’ history while “driving innovation” and “strengthening the legacy retailer’s positioning,” the company added. “Nabil is a creative visionary who brings a
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