Meet the Company Behind Footwear for Fear of God, Casablanca and Aimé Leon Dore

After teaming up with New Balance on a cobranded capsule centered on the 327 model, Charaf Tajer, the founder of hip London-based label Casablanca, sensed the potential of the footwear category and scouted a production partner.   Fear of God’s Jerry Lorenzo and Aimé Leon Dore’s founder Teddy Santis had similar experiences.  Coincidentally, they all ran into Search N Design, an Italy-based shoe specialist, which has no production capacity of its own but proved reliable and flexible.  Based in Civitanova Marche, Italy and with an expected turnover of 8.9 million euros in 2022, the company has built a formula securing competitive advantage despite having no manufacturing plants.  Founded in 2016, it leverages the expertise of Ubaldo Malvestiti, a shoe specialist with a 40-year-plus experience in the sector who serves as head of research and development; his son Diego Malvestiti, chief executive officer of the company; his daughter Eleonora Malvestiti, head of the technical department, and art director Marco Macellari.  Diego Malvestiti describes the company as an ecosystem “combining different skills to serve brands and companies develop their own supply chain.”  The firm offers services spanning from design consultancy and development, prototyping and manufacturing, allowing each client to apply for the whole package or just for one step.  “The major difference with

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