The Collabs: Heron Preston Expands Beta Testing Sneaker Program with Zellerfeld + More

July 5, 2022: Designer Heron Preston has expanded his beta tester sneaker program with Zellerfeld. After releasing Version 0.8 of the beta test shoe in Oct. 2021, the team analyzed tester feedback, and is now releasing the updated Version 0.81 of the HERON01 sneaker with new design, fit, and features. Improved features include an upgraded collar shape for easier foot entry, reduced material usage, softer upper, roomier toe box and optimized arch support. Zellerfeld will now begin adding beta testers on an ongoing basis, giving an increasingly large number of testers access to custom printed footwear. Alongside this expansion, Zellerfeld will also extend the beta program to include sports performance wear testing. Coinciding with this expansion, the 3D printed footwear company has released a new iPhone app for applying to the beta program, scanning your feet, and ordering your test footwear. Test pairs will be available for $350 and include one free update when the next version is released. To earn a free update, customers must provide beta tester feedback, then return their old pair for analysis and recycling. CREDIT: Courtesy of Zellerfeld June 30, 2022: Clarks Originals has launched the winning style of its student design challenge with One School, the

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