On Nov. 30, Titi Adesa founder Titi Adesanya will be honored with the Emerging Talent Award at the 35th annual FN Achievement Awards. Below is an article from the magazine’s Nov. 29 print issue about her early rise. When she started conceptualizing her new footwear label, Titi Adesanya had no idea the kinds of challenges that would be thrown her way. She and her husband found out they were pregnant as she was preparing samples. The brand launched when she was eight months along, and Adesanya thought the biggest hurdle was over. However, six months after the launch, the COVID-19 pandemic hit full force and shut the world down, including many formal events where her shoes could get more exposure. “It was difficult, but I was very, very determined and I knew the goal that I’d set for this first year, and I just made sure that I stayed focused and kept on going,” Adesanya said. Raised in Nigeria, London-based Adesanya is no stranger to taking risks. She switched professional paths after starting her career in medicine. As a life-long shoe lover, she decided to launch her luxury women’s footwear brand, Titi Adesa, studying at Cordwainers at the London College of Fashion and
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