AGL’s Sister Act Is Taking the Brand to the Next Level in the US, Asia & Italy + Making a Deeper Commitment to Sustainability

The Giusti sisters, the owners of made-in-Italy label AGL, had some important revelations during the pandemic. “We changed our approach to life a little bit. We learned to appreciate everything we have,” said Vera Giusti, co-owner and designer, during a recent interview in Milan. Part of a refreshed strategy involves a new focus on AGL’s home Italian market, where the brand sees opportunity as the country continues to recover from the pandemic. AGL has brought on several new team members in its commercial department to support the growth. During Milan Fashion Week, the brand inaugurated its expanded showroom, designed by well-known Belgian architect Glenn Sestig, on Via Della Spiga. While Italy is a new focus, the company has been building its presence in the U.S. market for many years. AGL said that it will close the second half of the year doubling the sales of 2020 (and on par with 2019) — fueled by strong results department stores such as Nordstrom and independents like Stanley Korshak, Mitchell Stores and Boyd’s. AGL’s year-over-year e-commerce sales in the market have more than doubled. AGL has also continued to bolster its relationship with Goop, and collaborated with influencers such as Olivia Palermo to generate buzz . (The sisters

Follow Footwear News on Twitter or become a fan on Facebook.

from Footwear NewsFootwear News https://ift.tt/3Dj5AVc