QVC and HSN Owner Qurate Retail Taps David Rawlinson for CEO Role as Mike George Hands Over Reins

Qurate Retail, the video and e-commerce company behind brands like QVC and HSN, has a new president and CEO. David Rawlinson will take on the role on October 1 following a two-month transition period, during which time longtime chief executive Mike George will prepare to hand over the reins. Rawlinson most recently held the top post at NeilsenIQ, a consumer behavior data and analytics company, before which he led an online division of the industrial supply giant W. W. Grainger, Inc. He joins Qurate at a time when the Englewood, Colo.-based company is working to bring its video commerce brands, QVC and HSN, to new platforms and expand its role as a leader in mobile, social and digital commerce. Livestream shopping, already a booming industry in China, is picking up traction within the U.S., with Coresight Research projecting that the market could reach $6 billion in 2021 and $25 billion by 2023. Qurate — a longtime partner in the FFANY Shoes on Sale breast cancer fundraiser — also owns e-commerce retailer Zulily as well as the home and apparel catalog businesses Ballard Designs, Frontgate, Garnet Hill and Grandin Road. “Qurate Retail operates as a unique and powerful enterprise,” Rawlinson said in a release announcing his

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