This New Partnership is Turning Store Security Cameras Into Customer Data Insights

A new strategic partnership is aiming to improve retailers’ oversight of their stores – literally. Interface Security Systems will become the exclusive provider of the Ignite Prism platform in North America, a partnership which will enable retail customers to utilize their security camera data for more intelligent business strategies. Interface operates a suite of technologies for retail that incorporate security, network services and business intelligence. By creating a singular ecosystem in which all these services run, Interface enables retailers to gain greater insight into their operations throughout the shop floor, so that they can be optimized. Security camera and point-of-sale hardware both share data so that retailers can observe any friction points. This existing overview of store activity will get an upgrade, under the new agreement. Interface will have exclusive rights to the video analytics technology of Ignite Prism, which detects store traffic, compliance and inventory levels at any given time. Remote visual access makes the software particularly suited for companies with multiple brick-and-mortar outlets, who want to maintain consistency across the brand. “With a proven track record of successful implementation for some of the leading retail brands around the world, Ignite Prism’s video analytics solution is a powerful addition and natural extension

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