Hispanic Heritage Month: Zen’s Ricardo Rodriguez Talks Why Latinx Leadership is Critical to Success

FN is celebrating National Hispanic Heritage Month. Observed from September 15 to October 15, the occasion recognizes the histories, cultures and contributions of Americans whose ancestors came from Spain, Mexico, the Caribbean and Central and South America. FN invites you to follow along as we shine a light on Hispanic-American shoe designers and entrepreneurs making big waves in the fashion industry.  Ricardo Rodriguez is one of three brothers from the Bronx, N.Y., who have had an undeniable influence on the sneaker industry and the culture it serves. Three years after their FN profile, Ricardo has a position with a new company, but his ability to influence has not changed. In 2019, Ricardo assumed the marketing manager role for emerging online retailer Zen. Although the platform is slightly different from what he’s been involved with in the past, which is brick-and-mortar led business with an online component, he is still engaged in wearing many hats including organizing events, bringing on board new brands and more. Below, the Rodriguez brother talks joining Zen and why the footwear and fashion industries need to do a better job in recruiting Hispanic talent. What was Zen the landing spot for you? Ricardo Rodriguez: “Zen aligned with my forward thinking. They’re

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