Fairchild Media’s Big Moves: Michael Atmore Steps Up to Chief Brand Officer Role, Edward Hertzman Elevated to EVP

FN Editorial Director Michael Atmore is stepping into a new role as Chief Brand Officer of Fairchild Media, a division of Penske Media Corp. Sourcing Journal Founder and President Edward Hertzman is also being elevated to EVP at Fairchild. In his new position, Atmore — who continues as FN’s Editorial Director — will drive content and branding across all Fairchild Media properties, including WWD, Beauty Inc., Sourcing Journal and Fairchild Live. He was previously Brand Development Director at Fairchild. Atmore’s appointment comes at a pivotal moment as the company focuses on a number of exciting new opportunities. “Every title in the portfolio is a market dominator and in these incredible times, we know our readers need us more than ever before,” said Atmore. “I look forward to deepening the digital prowess to create the kind of content that plays on our incredible history while defining the future.” PMC Chairman and CEO Jay Penske noted FN’s digital growth over the past several years. “Michael has done a phenomenal job growing the size and scale of the Footwear News audience,” said Penske. “He has been instrumental in building and driving successful e-commerce initiatives at FN, which will be a key focus area across all Fairchild Media titles.” Penske added, “Footwear

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